Booking Engine for Hotels

Google offers hotel managers Google Hotel Ads, a tool that allows to display the best available rates on the hotel’s official sales channels within the Google tab where previously only the rates of online portals were visible.

The user by clicking on your official website rate, will be redirected to the Booking Engine page that displays the rate available for the selected dates and all useful information to complete the reservation. Google Hotel Ads is therefore a very valuable tool to receive direct bookings.

Increase your direct bookings and foster customer loyalty by creating secret offers that become visible only to customers that provide their email address.

What are the advantages?

Using secrets offers you will be able to sell rooms without displaying rates visible to OTAs and competitor. This strategy will allow you to disintermediate reservations and to create a direct relationship with your guests thanks to direct email communications. Furthermore, once you have received guest’s consent for marketing purposes, you will be able to use his contact information for future communications.